Shopify Articles

Why Your Business Needs to be on Instagram

Posted by Karim Tarek on

Instagram is one of the most popular social media networks right now and over 80% of users follow at least one business on the platform. If your business isn’t using it, you could be ignoring your most powerful (and least expensive) marketing tool. Read more →

Why You Should be Using Personalization Tactics in Your Shopify Store

Posted by Megan Burgess on

When it comes to advertising online, personalization and one-to-one marketing reign supreme. Consumers, especially millennials, are tired of intrusive, irrelevant ads. Personalized content lets your customers feel like they’ve discovered you and t...

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How much does it cost to hire a Shopify developer?

Posted by Megan Burgess on

When you’re running an ecommerce store, it’s easy to let website maintenance slip...or forget about it altogether. If you could use help, hiring a developer who specializes in Shopify is a sure-fire way to get someone to take tech matters off your...

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How User-Generated Content Can Boost Your Sales

Posted by Megan Burgess on

User-generated content (UGC), also called user-created content or consumer-generated marketing, turns your customers into your biggest marketers. It’s growing in popularity for a few reasons, mostly because it requires little to no extra work on y...

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Leveling Up Your Store With Retention Marketing

Posted by Megan Burgess on

Customer churn: it’s when a client breaks off the relationship with a company. They purchased once and now they’re done. Sound familiar? If you’re seeing a lot of one-and-done shoppers, retention marketing is for you. Unlike acquisition marketing,...

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